BEST 5 TIPS FOR NEW California Dealerships
Are you a new car dealership? I have seen many dealers, new and experienced, and have developed a list of suggestions that will save you time, money and make you more profitable and efficient. It is the small things that you do now that will save you a headache in the future. Here are my […]
California Dealerships Face Shortage of Qualified Technicians
Because the competition for car buyers is fierce, auto dealerships often rely on their service departments for greater profitability and steady cash flow. Unfortunately, this strategy is severely impacted by a shortage of auto technicians all across the country. Let’s explore why this shortage exists what is being done to close the gap. Unpopular Career […]
Keep your DMV record Up-to-Date…or Else
It doesn’t matter to the California Department of Motor Vehicles (DMV) that your life is busy. Like every other frustrated resident, you are required to keep your vehicle registration and official DMV records up-to-date. And, if you fall short, you can be sure that they won’t let you off the hook. How big a price […]
Green Fleets – True advantages or baseless hype?
While top-level executives may find the positive PR of going green attractive, the cost of transforming entire fleets is not an easy task. While there are certainly benefits tied to sustainability initiatives, the costs are significant, especially if the company has not yet achieved enterprise status. Here are some of the specific concerns Fleet Managers have […]
5 Ways to Bring More Customers into Your Car Dealership | DMV Blog
The way that car dealers generate leads and negotiate sales has changed significantly in the past decade. Instead of full page print ads and continuous radio spots, many of our customers come to us via the internet. More often than not, they already have some idea what they are looking for, which features are most […]
5 Ways Fleet Vehicles Attract Customers
With fierce competition, companies are constantly looking for ways to bring in more business. When an entire fleet of vehicles is on the street every day, conducting business on your behalf, each of those vehicles can increase brand awareness and provide contact information to passers-by. What are some of the ways that we can use […]
Is It Price, Brand, or Service That Matters Most to California Car Buyers?
Like other industries, car dealers and OEMs are shifting from focusing on the product to addressing the wants and needs of prospective car buyers. What are California car buyers looking for? Let’s take a look. Decision-Making Process Today, car buyers conduct up to 70% of their research online, long before they begin browsing in a […]
What’s the Difference Between a Vehicle’s Registered Owner and Legal Owner in California?
Shouldn’t legal owner of a vehicle be the registered owner? In many some cases they are, but not always. If a vehicle is part of a financing agreement, the legal owner will be the individual or entity that provides the financing, and is referred to as the lienholder. The registered owner is responsible for maintaining […]
Great Deals for California Car Dealers
Great Deals for California Car Dealers You are solely responsible for making sure that your dealership is profitable – planning, tracking, reporting, and problem-solving. You are responsible for keeping an eye on inventory, for forecasting sales, identifying trends, and making adjustments to hit your numbers. Leadership Providing leadership for your sales and financing teams, you […]
What’s New For 2018 Fleet Vehicles?
What’s New For 2018 Fleet Vehicles? With a preview of the GM and Ford 2018 fleet offerings comes a strong response to the pain points faced daily by fleet managers. With safety as a top concern, numerous features have been added and improved in the 2018 models. In addition, fleet managers now have an array of tools to assist […]